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How to Manage the Risks Associated with Substantive Errors

The American Bar Association Standing Committee on Lawyers’ Professional Liability has been providing a statistical analysis of claims data collected from various lawyer-owned and commercial insurance companies for years. One number that I consistently pay attention to has been the number of more

2016 Social Media 101 for Business

Did you know that there are over 523,000,000 active social media users worldwide? People are turning to social media not just to post photos and videos but also find amazing products and services that can actually make a positive difference to their lives. It could be anything ranging from more

I Don’t Want To Go On Twitter. It’s Stupid. It’s A Waste of Time. Or Is It?

I haven’t written on this topic for a while as I’ve been on Twitter for 8 years and I have just started to assume everyone is on it and knows how to use it effectively. But then I saw these two interesting tweets from a colleague who wrote the following: “I have cleaned out my twitter: for those more

6 Local SEO Stats Every Law Firm Marketer Can Benefit From Knowing

It stands to reason that all kinds of businesses, including law firms, strive to dominate in their local markets. Since the internet has become the primary source people go to for information, ranking well in local searches isn’t exactly an uncommon goal. In fact, not showing up in local more

Does Your Law Firm Have A Social Media Presence?

Over 60% of law firms maintain a social site, up from 55% in 2012. Whether for listing services, marketing, branding or all three, law firms and lawyers employing social media continues to increase as it becomes the new tool for old school. (Click image) If the clients you'd dearly love to have more

SEO for Solo and Small Law Firms Part 2

This is part two of two of our of blog posts about law firm SEO (search engine optimization) from our friends at Atlanta-based search marketing agency EverSpark Interactive, creators of the Legal Ranking Formula. These posts are in question and answer format and focus on how to maximize SEO for more

SEO for Solo and Small Law Firms Part 1

Editor's Note: It is a great pleasure to announce a new short series of blog posts about SEO (search engine optimization) from our new friends at Atlanta-based search marketing agency EverSpark Interactive, creators of the Legal Ranking Formula. These posts are in question and answer format more

The ALPS Guide to Minding Your Law Firm Technology-Free Download

In this time of cyber breaches, hacks, and stolen data, is your law firm up to specs with its technology? ALPS Risk Manager, Mark Bassingthwaighte, Esq., has just penned The ALPS Guide to Minding Your Law Firm Technology, an informative and concise 15-page guide for solo firms up to large more

Why You Don’t Want to Take Business Planning Completely Off the Table

Businesses of all shapes and sizes often spend time at the end of each fiscal year developing, reviewing and/or updating their mission statement, strategic plan, and operational plan. While a few solo and small law firms do something similar each year, many attorneys continue to insist on more

Why You Want To Have Cyber Liability Insurance

An attorney’s decision to use a computer tablet, a cloud based service such as Dropbox, a smart phone, a Wi-Fi network, or even basic email in the furtherance of delivering legal services is not in and of itself unethical nor a poor business decision. The real concern is with what the attorneys more

ALPS 411 Blog Digest - February 2015 Edition

Why the Use of an Engagement Letter Should Never be Optional By Mark Bassingthwaighte Engagement letters seem to be one of those documents that most attorneys intellectually appreciate the value of but often underutilize. This letter simply isn’t in consistent use day to day and the excuses run more

ALPS 411 Blog Digest - January 2015 Edition

6 Steps to Propel You Forward in 2015 By Susan Cartier Liebel“Learn from the past, prepare for the future, live in the present.” ~ Thomas S. Monson   Unless you are prescient, not every single thing you did when you opened your solo/small firm practice was 100% spot on. You may have had more

Keys to Becoming a Rainmaker

“Lost time is never found again.” - Benjamin Franklin I’ve been working in the legal sector almost a decade now. I can honestly say that most of the client problems and concerns fall into the title of my free training on Sunday, November 16th. One of those areas is time management. There more

Fall Cyber Security CLE Series from ALPS

Sign up for both October courses and receive a 15% discount! How Attorneys Get Hacked (And What You Can Do About It) Presented by Sherri Davidoff & Karen Palmer, LMG Security Wednesday, October 22, 2014 3:30 - 5:00 p.m. (Eastern) This 1.5-hour seminar has been approved for credit in the more

Create Your Network Before You Need Them

This is a paraphrased title from a great blog post by Jeremiah Owyang called "Build Your Network Before You Need Them" and he says it best here: Those who ignore the party/conversation/network when they are content and decide to drop in when they need the network may not succeed. It’s pretty easy more

Getting Discovered Online as a New Solo (Thoughts from an SEO Luddite)

I have been a solo construction lawyer now for a few weeks past 4 years now and have, hopefully, learned a few things through trial and error (hopefully more of the first than the second). Since beginning my solo practice on July 1, 2010, I've "mused" at my construction blog and become a more

10 Tips for Conquering Local Search for Solo & Small Firms

Editor’s note: When marketing or advertising your law firm, whether online or in print, always be sure to adhere to the ABA’s Model Rules of Professional Conduct and your state bar association’s specific code of ethics regarding marketing and advertising and client confidences. 1. Create videos more

A Primer on Law Firm Cyber Liability Insurance

The digital age has brought many benefits, but also many dangers. Law firms of all sizes are not only vulnerable to cyber-attacks, but are very appealing targets for hackers. According to the American Bar Association, "The cost of a cyber attack can be substantial. The average annual cost of more

The False Sense of Security with Tech Problem

We all know that our Internet security programs update on a regular basis and that Microsoft, Apple, Adobe and other software companies release patches with similar frequency. An interesting question is why, and perhaps more importantly, what does it all mean? Truth be told, computer security more

SOCIAL MEDIA IN THE WORKPLACE: Do employers “like” what their employees are doing online?

Despite the relative infancy of social media it has had an enormous impact on the world. Since Facebook launched in February 2004 it now boasts 1-billion active users (more than half using Facebook on a mobile device). Twitter was launched in March 2006 and has over 500 million active users, more